Porus Creative makes the programmatic and dynamic creative process easy, fast, and affordable for your brand. 

Programmatic and dynamic ad serving technologies make it easy for brands to reach individual consumers on a large-scale with micro targeted messages written and designed specifically to fit their personal profile. Porus Creative helps our clients develop these large-scale creative assets and manages the complex process of writing, designing, and capturing individualized, dynamic campaigns.

 

programmatic copy

We help major brands develop large-scale messaging for programmatic ads by writing thousands of individual headlines for thousands of individual consumers. All with a fast and easy creative approval process.

DYNAMIC optimization

Depending on which of the millions of individual consumer profiles your brand is targeting, our teams help you adjust the look and feel of each dynamic piece using large libraries of visual assets. 

mass audio recording

Reach each consumer with a personalized touch using dynamic audio techniques, such as saying their name, or combining audio assets with data algorithms to create a highly personalized messaging.

Use your existing creative assets to make thousands of unique ads
programmatically micro-targeted to your audience.

 

Just one TVC is enough to leverage the power of dynamically-powered, personalized marketing for your next creative campaign. By analyzing your media buy and coming up with a messaging strategy that fits your brand, our team of writers and designers come up with literally thousands of different ways to communicate with your audience. We also work to track and analyze each and every programmatic ad, rewriting and redeploying during the campaign to reach maximum effectiveness and efficiency. 

 

Mr. Lahey Votes

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60
Dynamic
Responses
1 million+
unique impressions

Kids Know Breakfast

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1k
Unique
videos
billions
of possible combos

Our Capabilities

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CLIENT STRATEGY

By working directly with clients to determine which course of action is best considering your current in-market efforts, our team of strategists and client service people help guide you through a full-service programmatic process that works.

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CREATIVE PRODUCTION

Increase the effectiveness of your online media by dynamically optimizing and programmatically hyper-targeting your audience, you can show real-time pricing and include social pressures such as how many viewing or time left for deals.

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MEDIA & ANALYSIS

Brands are increasing penetration by understanding the programmatic media landscape and reacting to data that is uniquely their own. Our ad tech partners help ensure a smooth transition from creation to deployment to measurement. 

Our Strategic Partners

 

From high quality production teams to pools of creative talent for programmatic creative campaigns, our partners help brands make dynamic advertising effective and affordable.. 

 

DISCOVERY

Our teams work with brands to discover what type of dynamic creative content is needed to power their next programmatic ad campaign. A plan is put in place to determine which specific teams are the best fit for your large scale creative needs, whether it's writers of any discipline or industry, quality voice talent, or experienced digital and film production teams that can output high volume assets.


CREATION

We provide a flexible, comprehensive creative schedule that is broken down into daily deliverables, which are then passed off to our Creative Directors for internal reviews and initial approvals. Our various creative teams then work with individual producers of different specialties to ensure all timelines are kept and there are no unanswered questions or concerns from our clients. 


APPROVAL

When it comes time to deliver large scale creative assets to our clients for approvals, it can be a daunting task with 10,000 unique dynamic copy lines, or 100,000 personalized videos. Our dynamic creative process makes it easy to approve large scale creative so it can be delivered to the ad tech and hyper-targeted to your audience in a reasonable and affordable way. 

 
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Porus creative launch

PR NEWSWIRE - APRIL 7, 2017

The large-scale creative development team Porus Creative has opened it doors to the world of brands looking increase engagement using programmatic and dynamic ads. 

 
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partnership with the well

PR - APRIL 7, 2017

Porus Creative has signed an agreement with The Well Creative Consultants to help meet the demand of brands developing dynamic creative for programmatic marketing.